Product · Cards

The card gets attention.
The page gets the lead.

Every QR opens their own before & after. It’s a page built for one address — their house, your brand, your reviews, and a two-step form around it. Nothing to build, nothing to host.

Included with every card · Frozen at mail time

Scan · 2914 Laurel Fork DrOne code per house, resolved to one page Frozen at mail timeThe card can’t outlive its page
waypointroofing.com/2914-laurel-fork
Waypoint Roofing 512-305-1111

2914 LAUREL FORK DR

Here's your roof, before & after.

The home as it stands todayThe same home with the new roof rendered on itBEFOREAFTER
Storm inspection is free this month — 3 crews already on your street
STEP 1 OF 2

What’s going on with the roof?

Storm damageAge / wearLeakJust curious
Book my free inspection “Showed up when they said they would.” — 212 Google reviews

NOTEConcept mock — real home photos, layout illustrative of the page a scan opens.

Mailbox to booked job

One card. One house. One page that belongs to it.

The card is the ad. The QR is the address. The page is the close — and every scan is tied back to the house it was mailed to.

A Mailr postcard showing the recipient's own home with the work rendered on itIN THEIR MAILBOX
Current Resident344 E 36 St
Their Town, USA
6×9 · 300 DPI
01

The card lands

Their own home on the front, your offer on the back, and a QR in the corner that was printed for that address alone.

ONE CODE PER HOUSE
02

They scan it

The scan is logged against that home before the page even paints, so it can ladder up to a lead, a deal, and revenue in attribution.

waypointroofing.com/2914-laurel-fork
Waypoint Roofing

2914 LAUREL FORK DR

Your roof, before & after.

The home as it stands todayThe same home with the new roof rendered on itBEFOREAFTER
Book my free inspection
03

Their page opens

Their house in a before/after slider, your brand around it, and a form built to be finished on a phone in a driveway.

What a scan opens

Not a website. A page about their house.

Their own house, in a before/after slider

The same render that’s on the card, now draggable — today’s roofline on one side, your work on the other.

The home as it stands todayThe same home with the new roof rendered on itBEFOREAFTER

Your brand, your reviews, your phone number

The page reads as yours, not as ours — logo, colors, star rating, and a number that rings your shop.

Waypoint Roofing 512-305-1111
Curated reviews, pulled straight from your Google profile

A two-step form, tuned to convert

Two steps instead of one long wall of fields, with qualifying questions written for your industry.

STEP 1 OF 2

What’s going on with the roof?

Storm damageAge / wearLeakJust curious
Step 2 asks how to reach them — then the lead is yours.

Frozen at mail time

Pages are frozen the moment the campaign goes to print. A card sitting on someone’s counter for six weeks never points at content you’ve since edited — the offer they scan is the offer you mailed.

Where the page comes from

Seeded from your brand. Edited in clicks, not tickets.

Review import

One click finds your Google Business Profile, pulls up to 140 reviews, and auto-curates the best 12 for your pages.

The reviews manager: five-star Google reviews imported in one click, with one promoted to the headline slot
No copy-pasting testimonials into a CMS. No screenshots of reviews.
1CLICK140REVIEWS PULLED12AUTO-CURATED

The editor

Drag-and-drop blocks, 33 ready templates, live phone preview — all seeded from your imported brand.

The landing-page studio: home-transformation blocks on the left, and a phone preview showing the recipient's own roof in a before/after slider above a free-inspection button

Point it anywhere

Use our page, your page, or put ours on yours.

Website widget

One line of code puts the before/after experience — the visitor’s own house — on your own site.

<script src="…" async></script>
Per-builder guides for
WordPressWebflowGoHighLevelHubSpotSquarespace+ more

Your own page

Point QRs at any external URL instead. The tracking parameter and UTMs are appended automatically, so attribution carries over.

YOU SETyoursite.com/free-estimateWE MAILyoursite.com/free-estimate?…tracking + UTMs
See how the tracking adds up

After the form fill

Leads land in your CRM. Not in a CSV you forgot to download.

  • Form fills write back into your CRM at capture time — not on a nightly sync.
  • Every lead is source-labeled “Mailr”, so your reporting knows where it came from.
  • Deduped by email and auto-retried on failure, so a flaky API doesn’t cost you the job.
Follow the lead to revenue

TENANT TRACKING PIXELS

MetaGA4Google AdsHubSpot

Drop your own pixels on your pages for the sophisticated buyer — while Mailr’s own attribution keeps counting scans, leads, and deals underneath.

THE PART WHERE YOU START

Their Home.
Your Work.

Connect your CRM, pick a neighborhood, and put a 1-of-1 card in every mailbox that matters. First campaign out the door in an afternoon.

No contracts · No minimums · $1.30 a card